University Marketing has been providing website updates throughout the year about information campus community members need to know. However, this week, they are providing a sneak peek about one of the biggest changes for the new website: Navigation.Navigation for websites has changed dramatically the last several years, mainly for two reasons:
New Global Navigation:
This new navigation offers web users three choices, starting from the right.
- The first is mobile traffic. Most people (especially students) do much of their web browsing on their phone. This changes how menus and navigation need to be configured. Mega menus and multiple navigation menus dont work well on screens the size of your phone. Right now, traffic to semo.edu is evenly split between desktop and mobile devices. But, there are places on the current website that arent responsive (easily viewable on a phone), so more users are forced to seek out the information on desktop.
- The second is Google. Its changed the way we find information. Today, search is navigation. The search bar is where a majority of the people will start to navigate a new website. And, honestly, a lot of them will start on Google to find the information they need on your website!
New Global Navigation:
This new navigation offers web users three choices, starting from the right.- The hamburger menu is synonymous with a collapsed menu. This choice provides a takeover menu (meaning the menu will literally takeover your screen for easy browsing). It houses the main sections of the website a prospective student would be looking for: Academics, Admissions & Aid, Life at SEMO, and Student Support.
- The second is the search function, where many users will begin.
- The resources menu will provide quick links based on your audience type. So, whether you are a current student or faculty and staff member, youll have a menu with that audiences most frequently accessed pages.