AI can write, calculate, and automate tasks with incredible speed—but there are limits. It can’t lead a team, read a room, or make judgement calls in complex situations.
Machines can’t inspire or motivate collaboration within the workplace. A computer can’t sense enthusiasm or tension in a meeting. Humans excel in the areas where AI cannot, and these communication skills can give our communication graduates an advantage.
“English and writing graduates are increasingly shaping the use of AI—as prompt engineers, content strategists, UX writers, and policy advisors,” said Dr. Lesli Pace. “As AI becomes more common, the need for ethical, creative, human thinkers will only grow.”
A degree in communication studies, modern languages, English, or writing goes beyond theory—it helps students develop the practical skills needed to communicate, lead, and succeed in any career.
- Critical thinking: evaluating ideas, adapting to new situations, and making decisions.
- Empathy and emotional intelligence: understanding what people feel, need, and how to respond.
- Creativity: crafting original stories, campaigns, or messages that resonate.
- Collaboration and leadership: working with diverse teams to achieve shared goals.
At the same time, these degrees give you the technical know-how to work with AI instead of being replaced by it.
You might use AI to:
- Draft reports
- Analyze data
- Streamline repetitive tasks
But, always apply human judgement to refine, contextualize, and communicate the results.
Learning to Work With AI, Not Against It
At SEMO, students aren’t just learning about artificial intelligence but learning how to use it responsibly and strategically in their future careers. Rather than avoiding AI, faculty are helping students understand how to make it a tool that strengthens their work.
The Harrison College of Business and Computing recently hosted a panel of industry professionals from companies like Google Cloud, Boeing, Mastercard, and Focal Pointe to discuss how AI is already transforming the workforce and what students need to know to stay competitive. The event focused on how universities can better prepare graduates for a technology-driven economy and emphasized that AI should be viewed as a skill to master, not something to fear.
Students are learning that success with AI starts with knowing how to ask the right questions. SEMO’s guide on prompting AI teaches students how to create clear, detailed prompts that improve AI-generated results—an increasingly valuable skill in careers like content strategy, marketing, UX writing, editing, and communications.
Career Options:
You know you’re interested in a career with lasting value, so let’s explore what those jobs might be:
- Public Relations Specialist
- Content Strategist
- Marketing or Brand Manager
- Social Media Manager
- Corporate Communications Specialist
- Technical Writer
- Human Resources Specialist
Essential soft skills for a future with AI:
- Adaptability: navigate new tools and trends
- Strategic thinking: knowing not just what to say, but why it matters
- Ethical decision making: understanding the impact of your messaging
- Collaboration: work across teams